Networking at 1:05 AM?

With the arrival of social media tools and use of the internet, networking is no longer limited to the hours of 9-7. I just received an email inquiry from my website on Sunday evening at 1:05 am, well, I guess that would be considered very early Monday morning. Anyways, I just happened to be up and I did not even have to wait until typical business hours to follow-up. I wrote a note back and by 1:30 am, I had a sales meeting set up for later in the week.

A few weeks ago, someone in my network was looking for some legal assistance, I sent a note to one of my connections on Facebook in the evening and within a couple of hours was able to hook the two of them up for a discussion. All done after “normal” business hours.

Although business owners are constantly “on the clock”, during the standard workday it is so easy to get caught up in the day-to-day busy stuff. Before you know it, your time evaporates and you do not have time to do everything you wanted. Sometimes you can be most productive in the wee hours of the morning.So even if you think others are sleeping, it may actually be the perfect time to get in some productive networking that you were not able to accomplish during the day.

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